Increasing Engagement: How Exfluential Drives Digital Asset Utilization for Healthcare Providers

Most of our introductory calls with prospects start with one simple question: 

“How are you empowering your providers to market your products?”

The answer is almost always the same: 

“We give them digital assets and social content, but they’re rarely used.”

The effort is there, but the friction is too high.

The issue isn’t a lack of content, it’s a lack of activation. 

Designed for healthcare, Exfluential unlocks assets and makes them easy to share. It helps you empower your providers with tools designed to increase engagement and maximize resource utilization without requiring heavy lifting on your part.

Unlike traditional digital asset management tools, our platform offers much more than just the storing and downloading of assets.

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How We Unlock Your Assets

Personalize

Our platform helps your healthcare providers make content their own. Exfluential’s personalization feature adds practice branding to your pre-approved posts - driving ownership and in turn increased usage. 

Social Share

Make social media activation easy. With your ready-to-share images, videos, and captions at their fingertips, healthcare providers can publish branded, compliant content across their channels in just two clicks.

Print

Despite digital advancements, printed materials are still a hot commodity, but complicated processes can make activating these assets hard on your marketing team. Our On-Demand Print feature makes it simple for providers or sales teams to browse your branded assets, add to cart and ship directly to practices. 

Promote

Running social media campaigns for your providers can be overwhelming. Exfluential manages campaigns featuring personalized, co-branded ads from your provider’s owned accounts - with calls-to-action directing to custom landing pages, driving measurable results.

Analyze

Everything we do is trackable. With real-time reporting, you gain visibility into what assets are being used, by whom, and how your social media ads are performing. This allows you to make smarter marketing decisions, optimize campaigns, and prove ROI. 

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Activation = Growth

Your brand resources shouldn’t sit idle and collect dust - they should drive growth for both your business and that of your providers. Exfluential transforms passive content into powerful tools that work harder for both you and your provider network. 

Ready to turn your assets into true performance drivers? Let’s talk.

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Author Cameron Jonsson, CEO